Where’d You Get Them Wheels? – Small Design Features Make Life Simpler

Springhill Ford Flex 18Springhill Ford Flex 11

Did you know that hidden cameras, speakers and roaming manufacturer reps capture consumer opinions, wants and needs at car shows? Their goal is to “listen” to show attendees’ candid remarks and suggestions of how their vehicles can better motivate them to choose their vehicles over those of their competitors.

In the keyless entry image, a set of numerals from 1-8 is alight to ensure driver security. The alternate photo is a hand hold built into the rear door for ease of operation. The door closes electronically without effort.

Thank you to Springhill Ford in East Dundee, IL.


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